Cookie Policy
This Cookie Policy explains how Pro-Metrics OÜ (“we”, “our”, “us”) uses cookies and similar technologies on our website. We comply with the General Data Protection Regulation (GDPR) and the ePrivacy Directive (2002/58/EC).
Effective date: 17-10-2025
What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites function efficiently, to analyze usage, and to support marketing activities.
Types of Cookies We Use
Strictly necessary cookies: These cookies are required for the website to function properly. These do not require your consent.
Analytical cookies: Help us understand how visitors interact with the site (e.g., Google Analytics).
Advertising cookies: Used to deliver relevant ads to users (e.g., Google Ads).
Legal Basis for Using Cookies
We use cookies based on:
Consent (Art. 6(1)(a) GDPR): for analytics and advertising cookies.
Legitimate interest (Art. 6(1)(f) GDPR): for necessary cookies that ensure security and functionality.
Consent is obtained through our cookie banner, where you can accept, reject, or manage your preferences. You may withdraw consent at any time.
Cookie Table
Cookie Name / Provider | Purpose | Type | Duration | Legal Basis |
|---|---|---|---|---|
Google Analytics (_ga, _gid, etc.) | Analyzes site traffic and user behavior | Analytical | Up to 2 years | Consent |
Google Ads | Delivers targeted advertisements based on browsing activity | Advertising | Up to 1 year | Consent |
Brevo (formerly Sendinblue) | Tracks email campaign performance and user interactions | Analytical/Marketing | Up to 6 months | Consent |
Essential cookies (session cookies) | Ensure website functionality (e.g., shopping cart, login) | Strictly necessary | Session | Legitimate interest |
Managing Cookies
You can manage or disable cookies directly in your browser settings. Please note that rejecting cookies may limit some site functionalities.
Common guides:
Changes to This Policy
We might update this Cookie Policy occasionally. Major changes will be announced on our website.
